AVRA Water / Sustainability video

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The brief:
“Create & produce a video story to convey and promote investments and sustainability practices through our new plant.“

Our solution:
AVRA Water is a 100% natural mineral water of excellent quality, loved by Greek consumers for over 25 years. It is bottled according to the highest quality standards, guaranteed through its fully vertical production and without any further processing. The goal was to highlight local production, employment and investment through the plant. We created a human-centered, testimonial video where employees highlight the investment that has been made, as well as the client's approach to sustainability.

Ad agency: My Spectrum